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14. 10 Questions - Question 9

What do you NOT want your team to do?

This is about boundaries—keeping personas focused.

  • Why this matters: Without guardrails, personas can stray from their roles, overlap unnecessarily, or provide counterproductive output.

  • Considerations:

    • Should they avoid being overly critical?

    • Should they not insert humor or certain styles of language?

    • Do you want personas to refrain from adding opinion or sp…

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